The Vancouver 2010 Winter Olympics were a great success and have motivated many Canadians to cheer on the Olympic Team that brought us the first of many Gold Medals on home soil, breaking several world records.  The numbers are impressive now, but it wasn’t easy to get there.

What do the Olympics have to do with Marketing?

There are many marketing lessons to be learned here, and this I can’t stress enough, I’m not referring to the big corporate fancy advertising campaigns, tv ads, or BC’s “You’ve gotta be here” commercial.  (Which by the way I quite like).    Instead the focus should be behind the scenes, dig deeper, and you’ll see that there are many Marketing lessons  to be learned here.

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RSS What? You’re not the first to say that…  RSS is one of those mysterious techie tools that many don’t understand.  And it’s not so much that it’s hard to understand, it’s just hard to explain what RSS does and how it will help you.

In a nutshell, RSS feeds have content come to you instead of you going to the content.
…and it does so without email


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Marketing Your Small Business with direct mail and unaddressed admail is a breeze with Canada Post’s Venture One Program.  In case you’re not familiar with it, the VentureOne program is a small business loyalty program from Canada Post and is available to any small business that ships parcels and documents, and that sends brochures or flyers to connect with their customers. It’s FREE and easy to join; there is no contract to sign and no minimum purchase to make.

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Everyone thinks they’re great at it.   When in Reality the majority don’t know what they’re doing!

What a week… What a day!   Time to de-stress, unwind, put a smile on and look forward to the weekend and a new week ahead.

Enjoy this funny Guerrilla Marketing Video.  TGIF!

If you’re an owner/operator of a trades company or other real-estate related business you’ll want to be sure to check out Buildex.  (If the previously mentioned industries are your target market, you might want to mingle there!).   One of my clients, Chad Bernst at CrimsonElectric.ca has done quite well at this Builders Tradeshow.

Buildex Registration is Now Open

Buildex Vancouver 2010 will be the biggest Buildex yet — 20% larger than ever before!
Over 50 seminars, 100 speakers and more than 600 exhibits for professionals in Design, Property Management and Construction!

April 21 & 22, 2010
Vancouver Convention Centre West


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What do you get when you combine powerpoint with streaming video?  Usually a boring powerpoint presentation that you wish you could fast forward.  Not so with Pesi Unwalla’s Online PowerPoint Presentations.  Pesi steps it up a notch! …and some

See for yourself how you can add your own streaming image to online powerpoint presentations.

Pesi can be reached at 604.926.5805
www.MediaStreams.ca

This is great news for BC and the economy.

From the Action Plan Canada Website:

Prime Minister Stephen Harper and Premier Gordon Campbell today announced support for fifteen new infrastructure projects across British Columbia.  Provided for by investments from both the Government of Canada and the Province of British Columbia, these projects will improve highways, local roads and bridges throughout the province, resulting in safer travel for residents and visitors alike.

“Our Government is laying the foundations for future economic growth and prosperity in British Columbia,” said Prime Minister Harper.  “The infrastructure projects announced today under Canada’s Economic Action Plan will create jobs, providing immediate benefits to British Columbia workers, businesses and communities.”

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